The UF AWARDS recognise top B2C and B2B brands in the online trading and fintech space. We aim to provide traders and businesses with an industry benchmark of the best companies to trade and do business with.
The entire industry is asked to cast their vote. Winners will be
determined through a public voting system on this website.
To compete for the winning titles, companies can apply to be nominated in the most relevant categories. Applicants must subscribe and fill out the nomination form upon login.
Browse by category below:
What is BEST BROKER - APAC
Thousands of traders will vote to determine who is the best broker in the APAC region giving them access to a variety of assets.
What is BEST BROKER - ASIA
Thousands of traders will determine who is the best broker in Asia.
What is BEST BROKER - AUSTRALIA
Thousands of traders will determine who is the best broker in Australia.
What is MOST TRANSPARENT BROKER - APAC
In this category, traders will judge where what you see is what you get. The parameters include a safe and secure trading environment, quality management, regulation, and secure technologies.
What is MOST TRUSTED BROKER - APAC
Before spending money, time, and effort, traders need to trust their trading broker, and this category is their opportunity to recognise the most credible and trustworthy trading firm.
What is MOST TRUSTED BROKER - ASIA
Before spending money, time, and effort, traders need to trust their trading broker, and this category is their opportunity to recognise the most credible and trustworthy trading firm in Asia.
What is BEST NEWCOMER BROKER - APAC
This category highlights the achievements of a newly established broker, which is active for 1-2 years and demonstrating significant promise of success, as well as competitive trading conditions, products, and services.
What is BEST CFD BROKER - APAC
CFDs are instrumental for retail trading offerings. The diversity of instruments, as well as trading volumes generated across different assets will take center stage in the voting.
What is BEST ECN/STP BROKER - APAC
ECN/STP brokers are preferred by many traders for their execution, pricing and liquidity. This category rewards the best true ECN/STP broker in the market.
What is FASTEST GROWING BROKER - APAC
This award will be given to a broker demonstrating the biggest growth in market share, trading volume, client base, or brand awareness.
What is BEST IB/AFFILIATE PROGRAMME - APAC
This category highlights the most-rewarding program on the market today, in terms of commission plans, CPA, rebates, revenue shares, traditional referral programs, sub-affiliate and multi-tier reward systems, as well as support and marketing tools.
What is BEST TRADING EXPERIENCE - APAC
From GUI to real time support, traders will vote for the broker providing the best trading experience.
What is BEST EDUCATION TOOLS - APAC
Education is paramount for traders' success, and this award celebrates the best offerings, from market analysis and news to walk-throughs and trading guides.
What is BEST CUSTOMER SUPPORT - APAC
This trophy will be given to the broker providing the most accessible, responsive, and effective support in the full range of its services.
What is BEST CUSTOMER SUPPORT - AUSTRALIA
This trophy will be given to the broker providing the most accessible, responsive, and effective support in the full range of its services in Australia.
What is BEST TRADE EXECUTION - APAC
This award refers to the quality of execution of trades that brokers carry out on behalf of their clients, with as little slippages and glitches as possible.
What is BEST TRADING CONDITIONS - APAC
Trading conditions are a leading factor for choosing a broker. From tight spreads to leverage and margin to fee structure, this category marks the most competitive offer in the market.
What is BEST CRYPTOCURRENCY BROKER - APAC
Cryptocurrencies are essential for both traders seeking diversification and true crypto believers. This category values the provider excelling in range of crypto assets, as well as facilitating crypto deposits.
What is MOST INNOVATIVE BROKER - APAC
You want your broker to be at the cutting edge of technology and innovation, and this award highlights the firm which is most committed to innovation in its offering.
What is BEST FOREX SPREADS - APAC
The award will be given to the broker who consistently offered the tightest spreads across assets and market conditions.
What is BEST EMERGING BROKER - APAC
This category credits a fairly new market player that is gaining rapid traction within the industry with a competitive offering.
What is MOST RELIABLE BROKER - ASIA
Traders want to trade with dependable brokers and this award will go to the most reliable brand out there in terms of security, stability, access to support and smooth trading experience.
What is BEST TRADING PLATFORM - APAC
A trading platform is key for customer activity and satisfaction. Who put out the most compelling offering?
What is BEST MULTI-ASSET TRADING PLATFORM - APAC
In a fully-fledged multi-asset world, this award credits the platform best equipped for enabling a wholistic multi-asset trading.
What is BEST COPY TRADING PLATFORM - APAC
Where can traders get the best range of instruments, community of traders to copy and ease of use? Cast your vote and find out.
What is BEST SOCIAL TRADING SOLUTION - APAC
Social trading is becoming a mainstay across key markets. Who offers the optimal solution, allowing clients to share trading signals and follow others?
What is BEST B2B LIQUIDITY PROVIDER - APAC
From boutique shops to the largest brokers expanding to B2B, this award will determine who is the premium in the liquidity space.
What is BEST CRYPTO LIQUIDITY PROVIDER - APAC
From boutique shops to the largest brokers expanding to B2B, this award will determine who is the premium in the Crypto liquidity space.
What is MOST DIVERSIFIED LIQUIDITY PROVIDER
This award recognizes the liquidity provider that demonstrates the highest level of diversification in their services. This award is bestowed upon a provider that offers a wide range of liquidity solutions across various financial instruments, markets, and platforms, catering to the diverse needs of traders and investors.
What is BEST INSTITUTIONAL BROKER - APAC
This award looks at best-in-class offering of trading options on an institutional level, liquidity pools and seamless trading experience.
What is BEST CONNECTIVITY PROVIDER - APAC
This category focuses on technology providers, including firms that offer connectivity, distribution, access to liquidity, risk management, and routing aggregation for platforms and brokers.
What is BEST BRIDGE PROVIDER - APAC
This award looks at integration with multiple trading platforms via various liquidity providers, allowing for stable and seamless execution.
What is BEST RISK MANAGEMENT SOLUTION - APAC
Integrated risk management and automation is an ever-increasing demand in the industry. This award will go to the best offering of risk management for brokers.
What is BEST WHITE LABEL SOLUTION - APAC
This award recognises the best-in-class service provider offering white label software options with customisable solutions and all-in-one offering variety.
What is BEST CRYPTO WHITE LABEL SOLUTION - APAC
The category rewards the provider that offers a comprehensive Crypto trading suite, considering both features for traders and ease of use for brokers.
What is BEST TECHNOLOGY PROVIDER - APAC
This award will be given to the leading technology provider in online trading, one that offers the most multi-faceted service for brokers.
What is BEST FINTECH AI SOLUTION - APAC
This award will go to the company that is implementing AI to offer a leading product or service.
What is BEST EMERGING FINTECH STARTUP - APAC
This award looks at the most innovative fintech startup, across industry segments.
What is BEST REGTECH REPORTING SOLUTION - APAC
Winner of this award would be the company offering the most comprehensive regulatory solutions, documenting, and reporting transactions to meet the requirements of diverse regulatory regimes.
What is BEST CLIENT ONBOARDING SOLUTION - APAC
This award looks at the solution covering the entire client onboarding chain, identity verification, KYC/AML, and risk assessment for remaining compliant.
What is BEST AUTOMATED PERFORMANCE TOOL - APAC
This category features candidates that have introduced an outstanding automated tool for brokers to improve their performance at any stage of their customer lifecycle.
What is BEST PAYMENT SERVICE PROVIDER - APAC
This award will be given to the best PSP solution in terms of costs, access to top-tier banks, and acceptance of a broad range of means of payment in the APAC region.
What is BEST PAYMENT GATEWAY - APAC
The Best Payment Gateway will be awarded to the solution offering a secure, fully integrated, and seamless operation.
What is MOST OUTSTANDING INNOVATOR IN CRYPTO PAYMENTS - APAC
This award recognizes the contribution to the modernization of the crypto payments space and will go to the most innovative firm creating an improved experience.
What is BEST CRYPTO SOLUTION FOR PAYMENTS - APAC
This category awards crypto payments providers who enable firms to receive, manage, and transfer crypto payments in a smooth and compliant manner.
What is BEST CHARTING SOLUTION - APAC
Charts play a vital role in trading analysis and this award will go to the best provider of integrated charting options for viewing market data, analysis, and trading.
What is BEST ALL-IN-ONE BROKERAGE SOLUTION - APAC
This award will go to the company that provides multi-faceted products and services for brokers – ranging from back-office solutions, CRM, reporting, risk management, trader rooms, and affiliate/IB managements.
What is BEST CRM SOFTWARE PROVIDER - APAC
This award will be given to the best CRM software provider offering client management tools, smooth and cost-efficient setup, customisation, support and multi-faceted solutions for financial services businesses.
What is BEST TRADER RETENTION TOOL - APAC
Winner of this award would be the provider offering the best tools for supporting and retaining traders through their trading journey – from supporting sales and support teams, risk management, data & analytics, content and trading tools.
What is BEST CLOUD TECHNOLOGY SOLUTION - APAC
With an increasing shift to the cloud, this award will go to the provider offering the best-in-class cloud offerings for brokers with smooth integration ability, reliability, accessibility, and customisation.
What is BEST MOBILE TRADING APP - APAC
Trading apps are a must have in the 'mobile first' era, attracting a growing audience. This category highlights the firm offering the most intuitive, sleek, and functional mobile trading app, enabling to trade anywhere, anytime.
What is BEST MT4 & MT5 CRM SOLUTIONS - APAC
This award will be given to the best MT4 and MT5 CRM software provider, combining robust client management tools, streamlined and affordable setup, extensive customization capabilities, and unwavering support for seamless integration and optimal performance.
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